When British management consultant Andrew Campbell talks about growth, the F word comes up. Failure, that is. As often as we are told that to succeed in business today one must "grow or die", we read of attempts at growth that have failed - failed miserably and expensively. In their new book, The Growth Gamble: When Leaders Should Bet Big on New Businesses - and How They Can Avoid Expensive Failures (Nicholas Brealey), U.K. management consultants Andrew Campbell and Robert Park scrutinize the field of the fallen and suggest ways of, if not beating the odds, then circumventing them.
Campbell, A. (2006) Questioning Authority, Across the Board, pp. 21 - 22, January/February.