Executive Education: Evaluating the Return on Investment - Bringing the Client Voice into the Debate - 2005

This report records the findings of a survey undertaken by Ashridge on behalf of UNICON to explore the perceptions of business school users in relation to the evaluation of executive education. The research brings the client voice into the ROI debate, prompted by a growing sense that much of the work being done in the area of ROI and evaluation more generally has been carried out without a clear link to the needs of business school clients.

Charlton, K. (2005) Executive Education: Evaluating the Return on Investment - Bringing the Client Voice into the Debate, Ashridge Report, May.

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