2+2=5

Mergers and acquisitions are a huge global business. In 2000 $3.4 trillion was spent in 24,000 deals; in 2001 $1.7 trillion and in 2002, thanks to the economic downturn, $1.1 trillion. But, for many companies, making mergers and acquisitions work remains as mysterious as ever. Roger Pudney cuts through the mythology to find out what really makes 2+2=5.

Pudney, R. (2003) 2+2=5, Directions - The Ashridge Journal, Summer, pp 16-23.

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