The heterogeneity of pro-environmental behaviour; exploring the differences between home and work in the context of sustainable liefstyles

This PhD research being conducted by Nadine Page explores pro-environmental behaviour, investigating the differences between home and work in the context of sustainable lifestyles.

Each individual is unique and is likely to hold a distinct perspective on climate change, the role of human behaviour in global warming, and the need to adjust personal lifestyles and behaviours to lessen environmental impact. The are also likely to differ on their willingness and ability to change for this purpose. Understanding the variables and personal characteristics that are likely to influence these outcomes is important as they are likely to be related to the overall sustainability of an individual's lifestyle both now and in future years, including the way people behave at work and their readiness to face and adapt to future challenges. This research seeks to explore the suitability of FIT Science (Fletcher & Stead, 2000) as a framework both for encouraging and helping to sustain individuals in adopting more sustainable lifestyles, and as a framework for understanding the characteristics of individuals which might support sustainability and pro-environmental activity.

The studies sit at the intersection between an individual’s personal and professional life and acknowledges how the work environment may restrict an individual from being their best sustainable self. The studies identify the factors in the workplace that prevent sustainable actions. In particular, these studies highlight the importance of good leadership/role models and culture for supporting individuals to be more sustainable at work. The research proposes and explores an alternative model of personal development – the FIT Framework – for supporting individuals to develop sustainable lifestyles beyond the short-term.