Stephen Bungay

MA, DPhil (Oxon)

Stephen Bungay is a Director of the Ashridge Strategic Management Centre, and teaches on several executive education programmes at Ashridge. One of the key concepts he explores is the distinction between the strategic, tactical and the executional levels in organisations, which effectively overcomes the difference between strategy development and implementation.

Before joining Ashridge Stephen worked for The Boston Consulting Group in the London and Munich offices.

He has published two books on military history, The Most Dangerous Enemy – A History of the Battle of Britain, and Alamein. His major business book, The Art of Action, was published in 2010.

Stephen read Modern Languages at Oxford, where he received an MA with First Class Honours. He subsequently studied for a doctorate in philosophy at Oxford and the University of Tübingen, West Germany.

Stephen Bungay

Publications

The story of Rome

Bungay, S. (2011) The story of Rome, Corporate Research Forum Conference, Rome, October

Perspectives - Stephen Bungay

The distinction between 'managers' and 'leaders' has generated much debate in the business world. Stephen Bungay defines the difference between the two terms, and, drawing on lessons from the military, proposes a third concept - command - which is essential for providing the direction of an organisation's activities.

Bungay, S. (2011) Perspectives - Stephen Bungay, 360° The Ashridge Journal, Summer, pp. 34 - 39

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Strategy as Intent: An Old Solution to a Modern Problem

Dr Stephen Bungay draws on the teachings of a 19th Century Prussian general to offer a solution to the 21st Century management issue of turning strategy into action. He explains the critical role of the commander's intent

Bungay, S. (2011) Strategy as Intent: An Old Solution to a Modern Problem, CriticalEYE REVIEW: The Journal of Europe's Centre for Business Leaders, May 2011

How to make the most of your company's strategy

The art of translating top management's aspirations into concrete action on the ground

Bungay, S. (2011) How to Make The Most of Your Company's Strategy, Harvard Business Review, January-February.

Discipline of Execution (The)

At its most simple, executing strategy is about planning what to do in order to achieve certain outcomes. The challenge is often making sure that the actions we have planned are actually carried out until the desired outcomes are achieved.

Bungay, S. (2010) , The Discipline of Execution, www.the-chwiefexecutive.com, 9 December

The Art of Action: How leaders close the gaps between plans, actions and results

Executing strategy is an enduring management problem. Stephen Bungay finds a fresh approach from an unexpected source. The Art of Action provides managers with a way of overcoming the carriers to doing what they need to do to achieve success in the complex, unpreditable environment of modern business.

Bungay, S. (2010) The Art of Action: How leaders close the gaps between plans, actions and results, Nicholas Brealey Publishing

Battle of Britain

Bungay, S., (2010) Two programmes in the series Battle of Britain, aired on BBC1 and BBC4

Learning from Rommel

Bungay, S. (2009) Learning from Rommel, (In Danish) Berlingske Nyhedsmagasin, No.34, November

The public sector in an age of convergence

Organisations fail if they are not fit for purpose. In this article, Stephen Bungay argues that some public sector organisations are caught between two typologies, and suggests ways in which the conflict arising from this positioning can be resolved so that chameleon organisations can replace hybrids.

Bungay, S. (2008) The public sector in an age of convergence, 360° The Ashridge Journal, Autumn, pp. 25 - 32

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The Road to Mission Command

Bungay, S. (2005) The Road to Mission Command: The Genesis of a Command Philosophy, British Army Review, No. 137, Summer, pp. 22 - 29

Achieving Project Foresight

Bungay, S. (2005) Achieving Project Foresight, RUSI Defence Management Conference, Chairman, Executive Panel

Making Strategy Happen

Campbell, A. & Bungay, S. (2005) Making Strategy Happen, Ashridge Open Day

How do companies succeed in new business

Campbell, A. & Bungay, S. (2005) How do companies succeed in new business, Ashridge Open Day

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Command or Control? Leadership in the Battle of Britain

Bungay, S. (2005) Command or Control? Leadership in the Battle of Britain, in Air Force Leadership: Beyond Command?, Royal Air Force Leadership Centre publication, Chapter 6, p. 115

Thinking Smart, Acting Smart: Some Reflections on Project Delivery

Stephen Bungay is a Director of the Ashridge Strategic Management Centre. A former Vice President of The Boston Consulting Group, he is the author of The Most Dangerous Enemy. He is currently working on a book on the value of mission command in business. In this article he identifies four barriers to successful execution of business strategy and how they many be responsible for the patchy implementation of Smart Acquisition.

Bungay, S. (2005) Thinking Smart, Acting Smart: Some Reflections on Project Delivery, RUSI Defence Systems, Winter/Spring, Vol. 8, No. 3, pp. 56 - 59

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Command or Control

Bungay, S. (2005) Command or Control, Leadership Conference, RAF Hendon, July

Mission Leadership - the missing link

Stephen Bungay and Damian McKinney illustrate how an operating model derived from military practice can supply the crucial missing link between plans, actions and outcomes in business organisations.

Bungay, S. & McKinney, D. (2005) Mission Leadership - the missing link, 360° The Ashridge Journal, Autumn, pp. 14 - 19

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A programme in the series 'Battlefield Detectives'

Bungay, S. (2005) A programme in the series Battlefield Detectives made by Granada for The History Channel (due to be screened globally from Autumn 2005)

A programme in the series 'Nation on Film'

Bungay, S. (2005) A programme in the series Nation on Film for BBC2 & BBC4, May 2005

Local Heroes

Bungay, A. (2004) Local Heroes, BBC West Midlands, March

Bomber Crew

Bungay, S. (2004) Bomber Crew RDF Media, screened on Channel 4, November / December.

Spitfire Ace

Bungay, S. (2004) Spitfire Ace RDF Media, screened on Channel 4, January

Chief Executives Workshop

Campbell, A., Goold, M., Bungay, S. & Scott, M. (2004) Chief Executives Workshop, London, 25 February

Mission Leadership

Amid the increasingly murky world of corporate uncertainty and instability, Stephen Bungay and Damian McKinney believe that military inspirations can provide the clarity required to turn ideas into action.

Bungay, S. (2003) Mission Leadership, Directions - The Ashridge Journal, Spring, pp. 4 - 9

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A programme on The Battle of Britain

Bungay, S. (2003) A programme on The Battle of Britain for the Canadian History Channel

Alamein

Bungay, S. (2002) Alamein, Aurum Press Ltd.

The Most Dangerous Enemy

Bungay, S. (2000) The Most Dangerous Enemy, Aurum Press Ltd.

Creating a Strategic Control System

Bungay, S. & Goold, M. (1991) Creating a Strategic Control System, Long Range Planning, Vol 24, No 3

Beauty and Truth - A Study of Hegel's Aesthetics

Bungay, S. (1984) Beauty and Truth - A Study of Hegel's Aesthetics, OUP