Bob Stilliard

BSc (Econ), CertEd, ACMA

Bob is an Associate and Client Director at Ashridge. During his Ashridge career Bob has been director of finance programmes and director of the Advanced Management Programme, as well as leading Ashridge's Open Programme business. More recently he was Director of Executive Education and a member of the Ashridge Management Team.

After graduating, Bob taught Economics for two years and then moved into industry to qualify as an accountant. He held a number of financial management posts within the BAT Industries Group with a concentration on developing and implementing integrated accounting and management information systems.

Bob has been involved in leading a number of major executive development initiatives in organisations such as the BBC, Rexam and Continental. Bob has been Chair of UNICON, the International University Consortium for Executive Education, a global network of business schools, and he is currently an Emeritus Board member.

Bob's interest in finance is in how organisations approach the creation of value and in how decisions with significant financial impact are made. Outside finance, his interests are in developing managers' abilities to take an integrated, cross-functional approach to business problems.

Associate Member, Chartered Institute of Management Accountants

Bob Stilliard


How to tackle that difficult conversation

Holton, V., Stilliard, B. (2013). How to tackle that difficult conversation. Public Finance

Emerging Best Practice in Executive Education

Stilliard, B. (2008) Emerging Best Practice in Executive Education, BOSS Reinventing Leadership - Executive Education Conference, Melbourne, Australia, sponsored by The Australian Financial Review, 21 April

Learning from Best Practices in Executive Education

Stillilard, B. (2007) Learning from Best Practices in Executive Education, CEEMAN Inaugural Executive Education Workshop, Tallinn, Estonia, 27 - 29 June

ROI - Bringing the client's voice into the debate

Stilliard, B. (2005) ROI - Bringing the client's voice into the debate, UNICON conference Fundacao Dom Cabral, Brazil

Methodologies for ROI in Executive Education

Stilliard, B. (2004) Methodologies for ROI in Executive Education, UNICON conference, Emory University, Atlanta

Making It Happen With The BBC

In September 2003, the first group of BBC managers began to go through the BBC Leadership Programme at Ashridge.Talking to 'Innovations', Bob Stilliard, Director of Executive Education at Ashridge and Ian Hayward, Head of Leadership Development, BBC Training and Development, reflect on this massive development programme and what they have learnt so far.

Stilliard, R. (2004) Making It Happen With The BBC, Innovations.

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Crafting Genuine Learning

Bob Stilliard and Stefan Wills uncover the reality of designing and running executive education programmes.

Stilliard, B. & Wills, S. (2002) Crafting Genuine Learning, Directions - The Ashridge Journal, pp 38-44.

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Excellence in Executive education delivery

Stilliard, B. (2001) Excellence in Executive education delivery, UNICON Conference UCLA Los Angeles

Mastering Management: Securing Relationships

Tony Cram and Bob Stilliard explain five strategies that can enable pricing to become part of relationship marketing and create customer loyalty.

Cram, T. & Stilliard, B. (1996) Mastering Management: Securing Relationships, Financial Times, August 23

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